Search HANHAN Products

In recent months, sofas have emerged as a top - selling category on major e - commerce platforms, captivating consumers with a blend of style, comfort, and convenience. This trend has been driven by a confluence of factors, from evolving consumer lifestyles to the innovative strategies employed by online retailers.

In the ever-evolving furniture industry, sofas remain a centerpiece of both household budgets and interior design. As consumer preferences shift toward sustainability, comfort, and versatility, manufacturers and retailers are rethinking approaches to drive sales. Here’s a look at key strategies and market trends that are helping sofas fly off the shelves.